ZNA K - African Fashion Week

African Fashion Week - ZNA K

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Based in Kitchener, Canada ZNA.K Designs is a great source for custom, authentic African prints and fashion designs for Bridal, Children, and Women's wear.

Owner and Lead Designer, Zeena Kay is the talent behind this colourful Award-Winning fashion label. Combining her Cameroonian roots with a love for couture and hi-end fashion, she creates one of a kind designs that make you look and feel amazing.

Are you self-taught or did you study fashion design?

I started with raw skills and later decided to polish them up by taking a two year course in fashion techniques and designs

 

Do you design your own clothes, or you have go to label?

I create my own designs.


 When did you first realize you wanted to pursue a career as a designer?

When I started getting a lot of attention and people were willing to pay for the stuff I made. 

 

What other skills are important?

 As a designer believe it is essential to be able to sew, draw and have a good eye and tastes in fabrics.

 

What are you biggest fear when going out and starting your own line?

It's sometimes scary when you think of not being able to reach and satisfy each person's individual style.

 

 What is your favorite part about being a designer?

My favourite part about being a designer is that I get to be creative and produce pieces which always amaze people.

 

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 Could you give me a detailed breakdown of the steps in producing a collection...(from conception to the runway)?

First,I decide on a theme,then I determine how many pieces. I proceed to sketching and  depending on when I’m launching the collection, this could take weeks. Each day , I work on my sketches, adding new ideas erasing where necessary. When I’m satisfied with all the pieces, I then visit the fabric store to ascertain which fabrics will be appropriate for which designs. After buying  the fabrics, I begin drafting and creating my patterns.

The sewing phase is usually the fastest. After which I schedule fittings with the models to decide which model is wearing which piece; including practicing their runway walk. Finally we are set and ready for the fashion show.

 

How would you describe your Brand?

 My brand is diverse, volatile and meant for people especially women from all works of life.

Where do you go for inspiration?

 My inspiration comes from anything; people, trees, buildings...

What are you fascinated by at the moment and how does it feed into your work?

At the moment I'm most fascinated by my 4month old son. The joy of having a baby boy after three girls, always keeps me in high spirits which is the best mood to be in order to be creative!

 

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How do you want your client feel when wearing your clothes?

I want my clients to feel confident, sexy, glamorous, radiant and contented.

 

How would you describe your personal style?

My personal style is chic and funky.

 

If you were a superhero, what kind of powers would you have?

If I were a super hero, I’d have the power to make everyone happy.

 

In your opinion, which super villains needs fashion advice?

The hulk. He needs to get rid of those shorts.